Monday 11 August 2014

Curél

Curél
Three products to keep your sensitive and oily skin woes at bay!

Curél, Japan’s No. 1 brand for sensitive Asian skini, introduces a new skincare range specially formulated for sensitive and oily or combination skin types. The Curél Sebum Care range - comprising a Foaming Wash, Lotion and Moisture Gel - offers the skincare essentials to properly manage both skin sensitivity and sebum secretion. 


Do you know that excess sebum can aggravate skin 
sensitivity?
A lot of people who have both conditions – skin sensitivity and oily skin tend to place more emphasis on choosing products that help with their skin sensitivity.

This is not enough. Excess sebum generated will deteriorate as skin gets more alkaline, turning into irritants to cause flare-ups within the skin layers.(I always got itchy and irritated skin!)

Hence it is important to choose products that effectively control skin sensitivity while reducing sebum secretion from the source.

Curél, Japan’s No. 1 brand for sensitive Asian skin, introduces a new skincare range specially formulated for sensitive and oily or combination skin types. 
The Curél Sebum Care range - comprising a Foaming Wash, Lotion and Moisture Gel - offers the skincare essentials to properly manage both skin sensitivity and sebum secretion.

Dual function for sensitive and oily skin
1. Strengthen skin barrier function to protect skin against external irritants
Protects and replenishes ceramide, an essential component of skin, for a more resilient barrier
2. Oil and acne control
Regulate sebum secretion at the source

How to use?
You have to remove your make up first and then use foaming wash-> Lotion-> Moisture Gel

Lotion takes slightly more time to absorb. To aid absorption, pat clean hand on face repeatedly.

Every day after usage, skin will be kept in matt condition for 8 hours
In 4 weeks, skin sensitivity and excess sebum will be under control.
The product benefits are also in the back-label in the packaging.

Curél Sebum Care is here to send your sensitive and oily skin woes away 
Singapore, May 2014 – Finding the right skincare for people with sensitive facial skin is a challenge
for many, and even more so for those with oily or combination skin types.
“When selecting skincare products, they often settle for the use of lighter products catered for
sensitive skin, and most of these products do not exhibit effective oil control function,” said Mr
Koichi Ishida, Curél’s sensitive skincare expert and Global R&D Manager for Beauty Care.
For this group of people with sensitive facial skin paired with oily or combination skin types, skin
sensitivity is seen as a greater issue to be resolved as compared to the excess sebum secretion issue.
However, they might not realise that disregarding the latter when choosing skincare products can
potentially aggravate skin sensitivity.
“If excess sebum on the skin surface is not properly removed, over time, the sebum turns into
harmful substance that irritates the skin surface and even the inner layers, worsening skin
sensitivity,” Mr Ishida explained.
So is there any way to tackle both issues concurrently?
Curél, Japan’s No. 1 brand for sensitive Asian skini
, introduces a new skincare range specially
formulated for sensitive and oily or combination skin types. The Curél Sebum Care range -
comprising a Foaming Wash, Lotion and Moisture Gel - offers the skincare essentials to properly
manage both skin sensitivity and sebum secretion.
A trusted skincare brand in Japan developed from over 30 years of dermatological research and
endorsed by over 4,000 dermatologists in Japan and Asia, Curél provides complete protection and
frees people from sensitive skin woes with its advanced ceramide care technology.

Curél Sebum Care Foaming Wash (150ml)

Price: $19.80
Ultra fine foam with sebum solvent to thoroughly cleanse dirt and excess sebum
while protecting ceramide.
Usage: 
1. Apply two full pumps directly onto wet skin.
2. Do not lather.

3. Gentle massage and rinse off thoroughly.

Curél Sebum Care Lotion (150ml)


Price: $24.90
Non-sticky formula prepares skin for better absorption of moisturiser / essence
that is used after the lotion.
Usage: 
1. After cleansing, apply lotion gently over the whole face.

2. Apply twice daily, in the morning and at night.

 Curél Sebum Care Moisture Gel (120ml)

Price: $34.90
Liquid based gel spreads easily for speedy absorption into deeper layers of skin 
without leaving skin sticky. 
Usage: 
1. Apply three to four pumps gently over the entire face 
2. Apply twice daily, in the morning and at night.

Curél Sebum Care range is available at selected Guardian and Watson’s stores from 16 June. For more 

information, please visit http://web.kao.com/sg/curel/ 
or 
https://www.facebook.com/Curel.SG.




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